Effective stories.
Successful proposals.
Successful proposals.
The main cause of
incomprehensible prose
is the difficulty of imagining
what it's like
for someone else
not to know the something
that you know.
STEVEN PINKER, THE SENSE OF STYLE: THE THINKING PERSON'S GUIDE TO WRITING IN THE 21ST CENTURY (2015)
STRATEGIES & SUPPORT
strong narrativesAn enthusiastic telling of your project with a beginning, middle, and successful end.
|
reviewer-centricFor the busy humans on the receiving end, accessible writing and helpful formatting.
|
clear goals, big impactAchievable, measurable, time-bound activities linked to beneficial outcomes.
|